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SEO - Internal Factors
" The internal factors of SEO make the content of your website more presentable to the use and positively influence the search mechanism."
The internal factors of SEO are those related to your website and directly influence the search engine. Below are the most relevant:
Title of the Page
- A good time summarizes the content of the page.
- Should have between 60 and 70 characters.
- Must contain keywords.
- The name of the page must exist in every title.
- The title must be repeated within the page so that the user can verify that the content is correct. Ex.: SEO - Internal Factors - Agence
Description
- A good description must be creative, luring, informative and objective.
- The content must be related to the page.
- It is important for it to contain keywords. Ex.: The SEO service provided by Agence aims to increase the presence of your site on search engines, as well as generating quality traffic.
Image
- Must possess a title relevant to the subject.
- Must contain a description to inform the public about what it is.
- It is important to have a good resolution and excellent quality as it may interfere with the loading speed of the page. Ex.: seo-agence.jpg.
URL
- Must be short and contain information about the content of the site.
- It is important to relate the URL to the title.
- The URL must be standardized to facilitate navigation of the site. Ex.: www.agence.com.br/seo-fatores-internos
Content
- Must contain concise text, short paragraphs and high-quality images.
- The use of subtitles helps in understanding the content.
- To highlight important parts it is recommended to format the text (lists, italics, bold, among others).
- The creation of links with related content adds relevance to the subject.



See Also
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